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RichRelevance

myRecs

Description

recs.richrelevance.com/rrserver/api/rrPlatform/​myRecs

  • Gives shoppers personalized recommendations based off browsing and purchase history.
  • Uses the userId parameter to return personalized recommendations.

Note: The recommendations returned by the myRecs API respect recommendation restriction rules set up in the RichRelevance dashboard. Boosting and manual recommendations rules are currently not respected by this API.

Parameters

Note:  All paramets are case sensitive.

Important: Only call parameters that you need. RichRelevance operates off a set of APIs that support many applications and clients concurrently. RichRelevance may update and enhance these APIs at any time. If you are building a mobile app, please use our mobile SDKs.

Parameter Required or Optional Description
apiClientKey Required

A unique key specific to each API implementation. It identifies the specific application or client for reporting, permissions, and merchandising. This is provided by RichRelevance.

Example: apiClientKey=b0126f995ac848159d

apiKey Required

A unique key that identifies the site. Each RichRelevance client has a unique API key to separate data and traffic from other clients. This is provided by RichRelevance.

Example: apiKey=4faeaf752ee40a0f

attribute Optional

Retrieves custom attributes provided in the catalog feed. Use this parameter multiple times to request more than one attribute by separating each attribute with the ampersand "&" character. Use the asterisk "*" character as the parameter value to request all attributes.

Example: &attribute=COLOR&attribute=SIZE

categoryData Optional

Omits category data (categoryIds and categories) when set to false. The default is true.

Example: categoryData=false

cts Optional

Click-through server. Changes a portion of the click-through URL when a shopper clicks on a recommendation. It specifies the destination server of the click (for example, www.buystuff.com vs. m.buystuff.com). This parameter is typically used during development to keep users within the same environment when clicking on a recommendation. 

Example: cts=http://test.buystuff.com

Note: if the cts parameter is provided in the API request, it overrides the click-through server site configuration setting, and/or cts in the product URL delivered in the feed.

recentlyPurchased Optional

Products the shopper has purchased in the current session. This can be a single product ID or list of product IDs. Products listed here will be considered along with historical data from the RichRelevance system. Use the pipe "|" character to separate the product IDs.

Example: recentlyPurchased=uv2345|xt1234

recentlyViewed Optional

List product IDs of the product detail pages viewed by the shopper in the current session. Include time stamps in milliseconds using UTC time zone for each view. The timestamp field must be provided. Use the pipe "|" character to separate multiple product IDs and time stamps. If there are multiple views for a product ID, the time stamps can be concatenated using a semicolon.

Example: recentlyViewed=pid1:1409871261000;1409871561000|pid2:1409761261000

recentSearches Optional

Recent searches performed by the shopper. Separate multiple searches by using the the pipe "|" character. This parameter is required for recs on searches.

Example: recentSearches=brown shoes|blue shoes

recProductsCount Optional

Upper limit on the number of recommendations returned by each strategy. The default is 5, and the maximum is 20.

Example: recProductsCount=8

requestId Optional

Allows merchants to match responses to requests. The ID returned is untouched in the response object. It's useful if there are multiple requests issued at the same time.

Example: requestId=654123

rid Optional

Region ID. Must be consistent with the ID used in the product region feed.

Example: rid=Switzerland-France

sessionId Optional

Identifies a single visit by a shopper.  Sessions are used by behavioral models (to scope user behaviour in a shopping session) and reporting metrics.

Example: sessionId=93484

strategiesForCategories Optional

Strategies to use for recommendations based on recently viewed categories. If multiple strategies are given, a random one is selected. If none are given, the default is CategoryBestSellers. Separate multiple strategies using the pipe "|" character.

Example: strategiesForCategories=CategoryTopOffers

strategiesForPurchases Optional

Specifies the strategies to use when basing recommendations on purchased products. If multiple strategies are given, a random strategy will be selected. The value can be any strategy family name in the list below. The default is the ProductBoughtBought strategy family. Separate multiple strategies by using the pipe "|" character. 

Example: strategiesForPurchases=SessionPurchaseCP

strategiesForRecentSearches Optional

Strategies to use for recommendations based on searches by the shopper. If multiple strategies are given, a random one is selected. If none are given, the default is SearchBought. Separate multiple strategies by using the pipe "|" character.

Example: strategiesForRecentSearches=RecentSearch

strategiesForViews Optional

Specifies the strategies to use when basing recommendations on viewed products. If multiple strategies are given, a random one is selected. If none are given, the default is the ProductViewedViewed strategy family. This value can be any strategy family name in the list below. Separate multiple strategies by using the pipe "|" character.

Example: strategiesForViews=PersonalizedClickEV

useCookie Optional

Use recently viewed product information from the RichRelevance cookie as a basis for recommendations along with manually-given recommendations. Default is yes.

Example: useCookie=yes

userAttribute Optional

Custom keys and values that describe the current shopper. Separate information using a semicolon and the pipe "|" character.

Example: userAttribute=eye_color:blue;green|hair_color:brown

userId Optional

User ID. A unique string to identify each shopper (user). All shopper behavior is stored using this key. It is case-sensitive, and should be the same user ID sent to RichRelevance in other applications.

Example: userid=0982347

If no user ID is given, recommendations are based on view and purchase history (via the recentlyViewed and recentlyPurchased parameters or cookies) as well as unpersonalized strategies such as CategoryBestSellers.

Example Response

myRecs returns a JSON object that includes details about the user and multiple sets of recommendations for them.

The response includes these objects:

Field Description
userInfo Details about the user. These fields show the information that was used to make the recommendations, generally an aggregate of information in the models and the information from cookies passed in.
strategyResults Recommendations for the user. An array of strategyResult objects.

 

userInfo object

The user’s view and purchase history, which is aggregated fro RichRelevance’s records and any information passed into myRecs with the recentlyPurchased, recentlyViewed, and useCookie parameters.

The object has these fields:

Field Description
purchasedProducts Products purchased by the user. Most recent purchases are first.
viewedProducts Products browsed by the user. Most recent purchases are first.
purchasedCategories Categories that the user has purchased from, ordered by frequency descending.
viewedCategories Categories that the user has browsed, ordered by frequency descending.

 

strategyResults object

A JSON object that contains a collection of strategies on specific seeds. For each strategy used, the response includes the strategy name, the seed product, category, or search information, the strategy message, and an array of product details.

The object has these fields:

Field Description
strategyName The name of the strategy that produced the recommendations.
seedProduct If the strategy is product-based, this contains an object describing the product that the recommendations are based on. This object contains the same list of objects and values used in the recommendedProducts array.Each set of recommendations will have a seedProduct,seedCategory, or seedSearch, but not all three.The clickURL for the seed product will not count as a recommendation click.
seedCategory If the strategy is category-based, this contains an object describing the category the recommendations are based on.Each set of recommendations will have a seedProduct,seedCategory, or seedSearch, but not all three.
seedSearch If the strategy is search-based, this contains a string describing the search the recommendations are based on.Each set of recommendations will have a seedProduct,seedCategory, or seedSearch, but not all three.
message A suitable default message for describing why these recommendations were made.
recommendedProducts An array of objects describing recommendations from the strategy listed by strategyName. Each object describes one product to recommend, using these objects and values:
clickURL The URL to send shoppers to when they click the product image.Important: You must use the click URL provided here, because it includes the RichRelevance tracking code needed for reporting and understanding your shoppers’ behavior.
regionPriceDescription The price description for the current region. Requires regions to be set up for the site, and price descriptions to be set up in the Product Region Flat File Feed.
rating The product rating. This value must be provided in the catalog feed to be returned by myRecs.
numReviews The number of reviews the product has received. This value must be provided in the catalog feed to be returned by myRecs.
priceRangeCents The price range of the product, in cents.
categoryIds An array of values, listing the category IDs for each of the categories that the product belongs to.
imageURL A URL for the image of the product.
name The product name.
genre The product’s genre, often the same as a top-level category.
isRecommendable Can the product be recommended? Valid values: truefalse.Most strategies only return products that are recommendable, but some (like RecentHistoricalItems, which shows products the shopper previously viewed) might include unrecommendable products as well.
priceCents The price of the product, in cents.
attributes Custom attributes assigned to the product. Attributes must be set up in the catalog feed to be returned by myRecs.
id The product ID, a unique identifier for each product.
categories

An array of objects describing each of the categories that the product belongs to, using these values:

  • hasChildren: Is the category set up as a parent category?Valid values: truefalse.
  • id: The category ID, a unique identifier for each category.
  • name: The category name.
brand The brand of the product. This value must be provided in the catalog feed to be returned by myRecs.

 


{
   "userInfo":{
      "purchasedProducts":[

      ],
      "viewedProducts":[
         {
            "clickURL":"http://recs.richrelevance.com/rrserver/apiclick?a=showcaseparent&cak=e9c9e05289be70e6&ct=http%3A%2F%2Flabs.richrelevance.com%2Fstorre%2Fcatalog%2Fproduct%2Fview%2Fsku%2F25139241&vg=81ac8952-268d-4f66-7c42-b55284b9c824&stid=-1&pti=11&pa=-1&pos=0&p=25139241&channelId=e9c9e05289be70e6&s=1&u=1",
            "regionPriceDescription":"",
            "rating":3.6089999675750732,
            "numReviews":0,
            "priceRangeCents":[
               44800,
               44800
            ],
            "categoryIds":[
               "Electronics",
               "Electronics.Computers",
               "Seasonal",
               "Seasonal.Back to School",
               "Seasonal.Back to School 2",
               "Seasonal.Back to School 2.Tech Essentials",
               "Seasonal.Back to School.Tech Essentials",
               "Electronics.Computers.Laptop Computers",
               "Seasonal.Back to School 2.Tech Essentials.Laptop Computers",
               "Seasonal.Back to School.Tech Essentials.Laptop Computers"
            ],
            "imageURL":"http://labs.richrelevance.com/i/p/00/88/77/58/51/0088775851886_180X180.jpg",
            "name":"HP Sparkling Black 15.6\" Pavilion 15-b119wm Laptop PC with AMD Quad-Core A8-4555M Accelerated Processor and Windows 8 Operating System",
            "genre":"Electronics",
            "isRecommendable":true,
            "priceCents":44800,
            "attributes":{
               "rr_imageURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-sparkling-black-15.6quot-pavilion-15-b119wm-laptop-pc-with-amd-quad-core-a8-4555m-accelerated-processor-and-windows-8-operating-system-a139e839ee87ebf2b5cd73261ce26ccc.jpg"
               ],
               "rr_imageOriginalURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-sparkling-black-15.6quot-pavilion-15-b119wm-laptop-pc-with-amd-quad-core-a8-4555m-accelerated-processor-and-windows-8-operating-system-a139e839ee87ebf2b5cd73261ce26ccc.jpg"
               ],
               "rr_imageThumbURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-sparkling-black-15.6quot-pavilion-15-b119wm-laptop-pc-with-amd-quad-core-a8-4555m-accelerated-processor-and-windows-8-operating-system-bd0a6047f723e9fcf80efacbfc450094.jpg"
               ]
            },
            "id":"25139241",
            "categories":[
               {
                  "hasChildren":false,
                  "name":"Electronics",
                  "id":"Electronics"
               },
               {
                  "hasChildren":false,
                  "name":"Computers",
                  "id":"Electronics.Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Seasonal",
                  "id":"Seasonal"
               },
               {
                  "hasChildren":false,
                  "name":"Back to School",
                  "id":"Seasonal.Back to School"
               },
               {
                  "hasChildren":false,
                  "name":"Back to School 2",
                  "id":"Seasonal.Back to School 2"
               },
               {
                  "hasChildren":false,
                  "name":"Tech Essentials",
                  "id":"Seasonal.Back to School 2.Tech Essentials"
               },
               {
                  "hasChildren":false,
                  "name":"Tech Essentials",
                  "id":"Seasonal.Back to School.Tech Essentials"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Electronics.Computers.Laptop Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Seasonal.Back to School 2.Tech Essentials.Laptop Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Seasonal.Back to School.Tech Essentials.Laptop Computers"
               }
            ],
            "brand":"Hewlett Packard"
         },
         {
            "clickURL":"http://recs.richrelevance.com/rrserver/apiclick?a=showcaseparent&cak=e9c9e05289be70e6&ct=http%3A%2F%2Flabs.richrelevance.com%2Fstorre%2Fcatalog%2Fproduct%2Fview%2Fsku%2F21666189&vg=81ac8952-268d-4f66-7c42-b55284b9c824&stid=-1&pti=11&pa=-1&pos=1&p=21666189&channelId=e9c9e05289be70e6&s=1&u=1",
            "regionPriceDescription":"",
            "rating":4.188000202178955,
            "numReviews":0,
            "priceRangeCents":[
               36800,
               36800
            ],
            "categoryIds":[
               "Electronics",
               "Electronics.Computers",
               "Seasonal",
               "Seasonal.Back to School",
               "Seasonal.Back to School 2",
               "Seasonal.Back to School 2.Tech Essentials",
               "Seasonal.Back to School.Tech Essentials",
               "Electronics.Computers.Laptop Computers",
               "Seasonal.Back to School 2.Tech Essentials.Laptop Computers",
               "Seasonal.Back to School.Tech Essentials.Laptop Computers"
            ],
            "imageURL":"http://labs.richrelevance.com/i/p/00/88/71/11/50/0088711150103_180X180.jpg",
            "name":"HP 15.6\" 2000-2b59WM Laptop PC with Intel Pentium B960 Processor and Windows 8",
            "genre":"Electronics",
            "isRecommendable":true,
            "priceCents":36800,
            "attributes":{
               "rr_imageURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-15.6quot-2000-2b59wm-laptop-pc-with-intel-pentium-b960-processor-and-windows-8-b66b5086e1e479aa965d76a640b5e773.jpg"
               ],
               "rr_imageOriginalURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-15.6quot-2000-2b59wm-laptop-pc-with-intel-pentium-b960-processor-and-windows-8-b66b5086e1e479aa965d76a640b5e773.jpg"
               ],
               "rr_imageThumbURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/h/p/hp-15.6quot-2000-2b59wm-laptop-pc-with-intel-pentium-b960-processor-and-windows-8-759036d339487482096368dcba9a5ebe.jpg"
               ]
            },
            "id":"21666189",
            "categories":[
               {
                  "hasChildren":false,
                  "name":"Electronics",
                  "id":"Electronics"
               },
               {
                  "hasChildren":false,
                  "name":"Computers",
                  "id":"Electronics.Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Seasonal",
                  "id":"Seasonal"
               },
               {
                  "hasChildren":false,
                  "name":"Back to School",
                  "id":"Seasonal.Back to School"
               },
               {
                  "hasChildren":false,
                  "name":"Back to School 2",
                  "id":"Seasonal.Back to School 2"
               },
               {
                  "hasChildren":false,
                  "name":"Tech Essentials",
                  "id":"Seasonal.Back to School 2.Tech Essentials"
               },
               {
                  "hasChildren":false,
                  "name":"Tech Essentials",
                  "id":"Seasonal.Back to School.Tech Essentials"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Electronics.Computers.Laptop Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Seasonal.Back to School 2.Tech Essentials.Laptop Computers"
               },
               {
                  "hasChildren":false,
                  "name":"Laptop Computers",
                  "id":"Seasonal.Back to School.Tech Essentials.Laptop Computers"
               }
            ],
            "brand":"HP"
         },
         {
            "clickURL":"http://recs.richrelevance.com/rrserver/apiclick?a=showcaseparent&cak=e9c9e05289be70e6&ct=http%3A%2F%2Flabs.richrelevance.com%2Fstorre%2Fcatalog%2Fproduct%2Fview%2Fsku%2F25371343&vg=81ac8952-268d-4f66-7c42-b55284b9c824&stid=-1&pti=11&pa=-1&pos=2&p=25371343&channelId=e9c9e05289be70e6&s=1&u=1",
            "regionPriceDescription":"",
            "rating":4.25,
            "numReviews":0,
            "priceRangeCents":[
               1497,
               1497
            ],
            "categoryIds":[
               "Apparel",
               "Apparel.Girls",
               "Apparel.Girls.Girls' Shoes"
            ],
            "imageURL":"http://labs.richrelevance.com/i/p/00/88/65/24/48/0088652448534_Color_Purple_SW_180X180.jpg",
            "name":"Avia Toddler Girl's Emily Sneakers",
            "genre":"Apparel",
            "isRecommendable":true,
            "priceCents":1497,
            "attributes":{
               "rr_imageURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-toddler-girl039s-emily-sneakers-c3750a81f7a319751d385616c0497f1c.jpg"
               ],
               "rr_imageOriginalURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product"
               ],
               "rr_imageThumbURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-toddler-girl039s-emily-sneakers-724c14bd22f8aef0c22f5122f26a58cc.jpg"
               ]
            },
            "id":"25371343",
            "categories":[
               {
                  "hasChildren":false,
                  "name":"Apparel",
                  "id":"Apparel"
               },
               {
                  "hasChildren":false,
                  "name":"Girls",
                  "id":"Apparel.Girls"
               },
               {
                  "hasChildren":false,
                  "name":"Girls' Shoes",
                  "id":"Apparel.Girls.Girls' Shoes"
               }
            ]
         },
         {
            "clickURL":"http://recs.richrelevance.com/rrserver/apiclick?a=showcaseparent&cak=e9c9e05289be70e6&ct=http%3A%2F%2Flabs.richrelevance.com%2Fstorre%2Fcatalog%2Fproduct%2Fview%2Fsku%2F25371342&vg=81ac8952-268d-4f66-7c42-b55284b9c824&stid=-1&pti=11&pa=-1&pos=3&p=25371342&channelId=e9c9e05289be70e6&s=1&u=1",
            "regionPriceDescription":"",
            "rating":4.400000095367432,
            "numReviews":0,
            "priceRangeCents":[
               2787,
               2787
            ],
            "categoryIds":[
               "Apparel",
               "Apparel.Shoes",
               "Apparel.Shoes.Women's Shoes",
               "Apparel.Shoes.Women's Shoes.Women's Shoes"
            ],
            "imageURL":"http://labs.richrelevance.com/i/p/00/88/65/24/49/0088652449577_Color_Charcoal_SW_180X180.jpg",
            "name":"Avia Women's Hailey Sneakers",
            "genre":"Apparel",
            "isRecommendable":true,
            "priceCents":2787,
            "attributes":{
               "rr_imageURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-women039s-hailey-sneakers-b1a9729d2ac33363f26affbefe17104b.jpg"
               ],
               "rr_imageOriginalURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product"
               ],
               "rr_imageThumbURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-women039s-hailey-sneakers-ac0fa278e64c9f2056643faed9d38ae3.jpg"
               ]
            },
            "id":"25371342",
            "categories":[
               {
                  "hasChildren":false,
                  "name":"Apparel",
                  "id":"Apparel"
               },
               {
                  "hasChildren":false,
                  "name":"Shoes",
                  "id":"Apparel.Shoes"
               },
               {
                  "hasChildren":false,
                  "name":"Women's Shoes",
                  "id":"Apparel.Shoes.Women's Shoes"
               },
               {
                  "hasChildren":false,
                  "name":"Women's Shoes",
                  "id":"Apparel.Shoes.Women's Shoes.Women's Shoes"
               }
            ]
         },
         {
            "clickURL":"http://recs.richrelevance.com/rrserver/apiclick?a=showcaseparent&cak=e9c9e05289be70e6&ct=http%3A%2F%2Flabs.richrelevance.com%2Fstorre%2Fcatalog%2Fproduct%2Fview%2Fsku%2F26369947&vg=81ac8952-268d-4f66-7c42-b55284b9c824&stid=-1&pti=11&pa=-1&pos=4&p=26369947&channelId=e9c9e05289be70e6&s=1&u=1",
            "regionPriceDescription":"",
            "rating":2.5,
            "numReviews":0,
            "priceRangeCents":[
               2287,
               2287
            ],
            "categoryIds":[
               "Apparel",
               "Apparel.Shoes",
               "Apparel.Shoes.Women's Shoes",
               "Apparel.Shoes.Women's Shoes.Women's Shoes"
            ],
            "imageURL":"http://labs.richrelevance.com/i/p/00/88/65/24/48/0088652448751_Color_White--Blue_SW_180X180.jpg",
            "name":"Avia Women's Taylor Walking Sneaker",
            "genre":"Apparel",
            "isRecommendable":true,
            "priceCents":2287,
            "attributes":{
               "rr_imageURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-women039s-taylor-walking-sneaker-91102038ed0e7d6b9afe3596ea2b2703.jpg"
               ],
               "rr_imageOriginalURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product"
               ],
               "rr_imageThumbURL":[
                  "http://labs.richrelevance.com/storre/media/catalog/product/a/v/avia-women039s-taylor-walking-sneaker-5a919a949e8b97819820a5e5fc357b8b.jpg"
               ]
            },
            "id":"26369947",
            "categories":[
               {
                  "hasChildren":false,
                  "name":"Apparel",
                  "id":"Apparel"
               },
               {
                  "hasChildren":false,
                  "name":"Shoes",
                  "id":"Apparel.Shoes"
               },
               {
                  "hasChildren":false,
                  "name":"Women's Shoes",
                  "id":"Apparel.Shoes.Women's Shoes"
               },
               {
                  "hasChildren":false,
                  "name":"Women's Shoes",
                  "id":"Apparel.Shoes.Women's Shoes.Women's Shoes"
               }
            ],
            "brand":"Avia"
         }
      ],
      "similarUsers":[

      ],
      "viewedCategories":[
         {
            "hasChildren":false,
            "name":"Apparel",
            "id":"Apparel"
         },
         {
            "hasChildren":false,
            "name":"Back to School",
            "id":"Seasonal.Back to School"
         },
         {
            "hasChildren":false,
            "name":"Tech Essentials",
            "id":"Seasonal.Back to School.Tech Essentials"
         },
         {
            "hasChildren":false,
            "name":"Shoes",
            "id":"Apparel.Shoes"
         },
         {
            "hasChildren":false,
            "name":"Back to School 2",
            "id":"Seasonal.Back to School 2"
         },
         {
            "hasChildren":false,
            "name":"Women's Shoes",
            "id":"Apparel.Shoes.Women's Shoes.Women's Shoes"
         },
         {
            "hasChildren":false,
            "name":"Electronics",
            "id":"Electronics"
         },
         {
            "hasChildren":false,
            "name":"Women's Shoes",
            "id":"Apparel.Shoes.Women's Shoes"
         },
         {
            "hasChildren":false,
            "name":"Seasonal",
            "id":"Seasonal"
         },
         {
            "hasChildren":false,
            "name":"Tech Essentials",
            "id":"Seasonal.Back to School 2.Tech Essentials"
         }
      ],
      "purchasedCategories":[

      ]
   },
   "strategyResults":[
      {
         "strategyName":"ProductViewedViewed",
         "requestId":"",
         "message":"People who viewed this product also viewed",
         "recommendedProducts":[
            {
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